bbhugme press breakfast – launch of new nursing & pregnancy pillow collection


Last week, Anika Birchall PR had the pleasure of organising the launch of the bbhugme new SS19 cover collection at Bourne & Hollingsworth in Clerkenwell, London, a new range of accessories for the award-winning nursing and pregnancy pillows.

Pregnant influencers and new mums attended a press event with a short talk given by bbhugme co-founder, Dr Hilde Tavares about pregnancy and issues facing pregnant women today followed by breakfast in The Greenhouse, the most beautiful of interior settings.

The bbhugme new cover collection comprises six new nursing pillow designs and two pregnancy pillow covers, all inspired by Norway and its natural surroundings. Green Leaf, Marble, Forest Green and Nordic Blue were just some of the new colourways launched for the spring summer season. Green Leaf has to be my favourite design although the marble cover is edging closer in popularity.

The session was hugely beneficial for pregnant women and new mums to hear about the challenges they face in 2019 whilst pregnant and also the chance to meet others with bumps!  Thanks to everyone who came – it was great to catch up with everyone.

Everyone took away with them a nursing pillow with new cover and a host of relaxation goodies including pieces from Scandiborn, Aurelia Skincare, Bondi Wash and Spacemasks.